About
I love what I do for a living. With a pixel-level attention to detail, I build consistent visual brands across multiple digital and print platforms. I have a high level of management skills, innovative thinking strategies, and marketing know-how. While encouraging designers to find their super power, I’ve discovered that one of mine is mentoring design talent.
Awards
My work has been recognized in both the marketing and design arenas; design awards from Print and How magazine and Condé Nast’s prestigious Marketer of the Year Award. My work at Launch Creative Lab appeared in the AIGA show, “Showdown.” And I received the True Grit Award at Invaluable for work on collaborative branding projects.
Giving
I volunteered my time mentoring artisans from Ecuador in marketing and brand development, taught therapeutic yoga to give back and rescued the sweetest dog in the world.
What others say about working with me:
Jodie is a strong creative leader and a pleasure to work with. She mentors, motivates and instills confidence in her team. Jodie creates smart, thoughtful creative solutions that drive buisness performance. Her marketing and branding prowess, strategic thinking and natural gift for storytelling have elevated the Invaluable brand.
Jodie is a rare find: a “creative” who not only understands the business purpose and can turn out consistently beautiful designs but who also knows how to lead and motivate a team, gracefully handling the pressure of an avalanche of projects!”
“Jodie has that rare blend of creative talent and business savvy that has made her a central and valuable part of our team. She’s not only helped us navigate creative options and new technologies, but has shown flexibility and a clear connection to our audience’s wants and needs. She brings a keen design eye and attention to detail, and we can’t express how much we value that level of conscientiousness and thoughtful understanding. Jodie is truly a joy to work with; no matter what the project.”
“It was an absolute privilege to work under Jodie at Invaluable. Not only is she an impeccable designer and Creative Director, but an outstanding mentor as well. She is patient and was always willing to work with me on things that I didn’t understand. She helped me grow significantly as a designer and young professional. Jodie is intelligent, resourceful, and has a natural instinct for design. Her confidence as a leader and designer is something that I will always look up to.”
“Ms. Winsor unified our entire marketing process while creating a larger impact for the organization and was an integral part of our increase in revenue for the following three performing seasons. Jodie redesigned our antiquated website, created an ad campaign that brought direct and recognizable attention to our product, and even found new advertising platforms for the organization – often at no additional cost to the budget! Jodie developed a strategy that would capture the attention of a new audience for a brand new product, a contemporary a capella group and retain naysayers who were attached to our historic traditions. Ms. Winsor helped us realize revenue that exceeded or best-case-scenario projection by 47%! Additionally, performances were sold beyond intended capacity and more than 60% of our audience was made up of people who had never heard the Desert Chorale perform.”
“I worked as a designer for Jodie for three years and have known her for more than eight. Jodie is a Creative Director who never stops learning and mentoring. She is a highly organized manager and team leader. She knows how to draw a team together to work as one. I am so thankful that she was my mentor. I would work for her again in a heart beat.”